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3D mascot design made for the company ZAB (Cleaning Products).
ZAB is a family business that manufactures cleaning products. Founded in 1986 under the name Comolimpa, it began its activities in a small shed in Bairro São Vicente, in Vitória da Conquista. In the following year (1987) as a way of honoring Zélia Andrade Bulhões, matriarch of the family, the ZAB brand was adopted for the entire product line.
The character was inspired by the founder of the brand called Dona Zélia, but with slightly more cartoonish traits.
After the character's final approval, several poses are created, in addition to the possibility of creating different clothing looks and animations. Hope you like it.
After the character's final approval, several poses are created, in addition to the possibility of creating different clothing looks and animations. Hope you like it.
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Advertising
Concept art
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Client: ZAB
3D Generalist/Art Director: Jader Souza
Concept art: Rafael Gandine